AdWords Users Required to Use Google Account
Soon, Google AdWords users will be required to create a Google Account to sign into AdWords. Currently Google accounts are used for things such as Gmail, Google Groups, and Froogle. This change will be done by January 15, 2006
This seems like a very bizarre move to me. AdWords users are primarily business users, while the other Google services are primarily consumer based services. I’ll be creating a new Google Account strictly for my AdWords account to keep it separate from my personal Google account.
Why would Google force AdWords users to do this? My guess is they are trying to consolidate all their user administration services to ease maintenance and updates.
I’m they’ll be doing the same thing for AdSense users soon.
Found via ThreadWatch.
