Yahoo to Launch Ad Network Tomorrow
In a NY Times article published today, is going to launch it’s AdSense competitor tomorrow (Wednesday). This has been talked about for a while now, but it looks like its finally going to happen.
I think this is good news for the whole PPC industry. Competition is always good, and we should Yahoo and Google push each other to bring out better features, and (I hardly even dare to day it) maybe even better revenue shares for publishers.
I know I’ll be signing up as soon as I can to try it out. I may need to update the site to allow entries for both AdSense and Yahoo publisher network.
Now we just need Microsoft to join in on this too.
I can’t wait.
Found via John Battelle’s SearchBlog.