Archive forOctober, 2007

Facebook to Launch AdSense Competitor?

According to TechCrunch, the super-hot social networking site, Facebook is getting ready to launch an AdSense competitor on Novemeber 6th. The new ad network will be called SocialAds.

What will set it apart from AdSense is that it will serve ads that are targeted according to a Facebook user profile, instead of contextually like AdSense ads are. There is no word yet on what ads they will serve to people who don’t have a Facebook user profile. An interesting option would be to allow publishers to display other ads in that case.

This could be a great new competitor for AdSense from a potentially huge company. Facebook has been valued at $15 billion and recently took about $750 in funding from Microsoft and others.

Comments (3)

WidgetBucks: First Impressions

Here is a mini-review of WidgetBucks, a new advertising network.

They seems very similar to Chitika, in that they offer interactive widgets that are focused on selling consumer focused good for sale. You can currently see and example of the widget installed at the top of this blog.

They do seem to have a few things going for them. First of all set up was very easy, although they had a fairly limited pallet of colors to choose from. When you set up an ad, you can run them contextually, like AdSense ads, or you can choose from a list of categories.

Another good part of this is their referral program. They offer a 10% referral cut for the first 12 months.

I doubt these ads are going to perform very well on this blog. Since the ads are very consumer product focused. I had the same problems with Chitika ads. However I’ll leave them on this blog for a while, I always like experimenting with new ad programs.

Comments (3)