AdMoolah News and Views

Yesterday AdSense announced a new program policies update. If you read the official announcement, it seems like there really weren’t very many changes.

However, like usual JenSense has done an outstanding analysis of what really changed, and there are some surprises. I would highly recommend reading through this to make sure you understand all the changes.

The O’Reilly Found Conference which I wrote about back in October, has been postponed.

According to the website:

Due to the challenging economic environment, we’re sorry to announce that we’ve made the difficult business decision to postpone the O’Reilly Found Conference, which was to take place June 9-11 in Burlingame, CA.

That’s too bad, because this conference did seem to offer a bit of a different view than most SEO oriented conferences.

The AdSpace conference is going on next week in San Francisco. This looks like its going to be a great event to attend for small publishers who use contextual advertising like AdSense.

If you are interested in going but haven’t registered yet, ShoeMoney is giving away tickets.

The conference features several sessions from AdSense employees, so it will be a good opportuniuty to get some questions answered. In addition there will be some great people like Jennifer Slegg and Jeremy Schoemaker to rub elbows with. I’ll be there as well.

Since AdSense introduced their new interest based ad targeting, they are requiring AdSense publishers to have new privacy policies in place by April 8. That leaves just 5 days to get these in place.

Since I run mostly WordPress sites, I have started using Eric Giguere’s Privacy Policy Plugin for WordPress. This seems to do a pretty good job, and hopefully if there are more updates to the AdSense privacy policy requirements, it will be a simple update. You can check out AdMoolah’s privacy policy to see a sample of what it generates.

JenSense also just came up with a good sample privacy policy that you can use with any site.